Monthly Archives: October 2007

WMG to attend BAI Retail Delivery Conference

By Eric Peacock | Published: October 23, 2007

Weber Marketing Group will attend BAI’s Retail Delivery Conference in Las Vegas on November 13-15. The annual conference is for financial services executives and senior managers who want to learn creative approaches to growing their business in a non-growth environment. Attendees will hear the visionary perspectives of experts from both inside and outside the financial [...]

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Campaigns: USA Federal ‘Spikes’ new member growth

By Eric Peacock | Published: October 19, 2007

In a campaign to attract new members, USA Federal Credit Union in San Diego, California, launched “Spike’s Scratch-and-Win Sweepstakes” in September. The two month goal of 400 net new members was surpassed in the first two weeks of the campaign, and after four weeks, USA Federal has added over 1,200 net new members. The promotion [...]

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Weber Marketing Group celebrates 50th radio spot

By Eric Peacock | Published: October 17, 2007

This fall, Weber Marketing Group completed its 50th radio spot. Over the past few years, the company has noticed an increase in the number of financial institutions interested in radio. “In 2000-2001, Weber Marketing only did a handful of radio spots,” says Jeffry Pilcher, Creative Director at Weber Marketing. “But with credit unions expanding their [...]

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Weber Marketing to attend Firefighters’ National CU Summit

By Eric Peacock | Published: October 3, 2007

Weber Marketing will attend the Firefighters’ National Credit Union Summit in Albuquerque, New Mexico, October 10-13. The conference brings together credit unions serving the firefighter credit union community. Attendees will be exploring a variety of subjects of key interest specifically to firefighter credit unions. Los Angeles Firemen’s Credit Union, a client of Weber Marketing, will [...]

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Two new names: BayPort Credit Union and Vantus Bank

By Eric Peacock | Published: October 2, 2007

Newport News Shipbuilding Employees’ Credit Union in Newport News, Virginia will officially change its name to BayPort Credit Union in November, 2007. When Newport News Shipbuilding Employees’ CU was organized in 1928, only shipyard employees were eligible for membership. Today, the entire 1.7 million population of the greater Hampton Roads and Chesapeake Bay community is [...]

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Red Canoe sweeps awards at WCUL Convention

By Eric Peacock | Published: October 1, 2007

Red Canoe Credit Union in Longview, Washington won nearly all of the medals in its asset category at the Washington State Credit Union League’s annual Spectrum Awards Dinner on September 12. The $423 million credit union hired Weber Marketing in the fall of 2006 to develop their new name and brand program. Weyerhaeuser Employees Credit [...]

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