WMG News & Events

 Weber Marketing Group installed a dynamic merchandising program for the new HAPO Southridge branch on December 4th and 5th.

Weber worked closely with EHS Design to create an integrated merchandising program, enhancing and coordinating with the interior design of the new branch.

The new branch features a warm earthy palette, complementing the natural environment of the Southridge branch location. Multi-layered merchandising components were created by combining various materials, including metallic paper, acrylic and dimensional lettering, and imagery together.  The program features key words and sentiments which are integral to the philosophy of the credit union.

“Weber Marketing Group did a fantastic job on the branch! We are really happy!” -Sheryl Lueckel, VP of Operations

All of these components create a unique and dynamic program that sets this credit union far above its competition.

Hard times hit the economy and your credit union, what is the first thing to be cut? At many credit unions, it’s marketing. Join the head honcho of Weber Marketing Group, Mark Weber, Tuesday December 16th at 11:00am Pacific time, to learn marketing strategies that will maximize the tight budgets most credit union marketers are faced with these days, while continuing to leverage and elevate your brand.

Take-aways Mark will be discussing include:

• Re-engineer your brand and marketing strategy
• Create an on-boarding program
• Develop marketing geared to Gen Y — and Gen X
• Turn your branches into selling centers
• Focus staff on brand experiences and relationship building
• Make your Web site and eServices selling centers
• Build relevant products for consumers
• Focus on smarter performance metrics

To sign up for this webinar click here. See you there.