What can Craft Breweries teach us about building a distinctive financial brand? If you’re Colorado’s Elevations Credit Union, nestled in the Napa Valley of beer, the answer is, a lot. In this recorded MAC webinar, you’ll learn how Elevations and Weber Marketing Group tapped into the soul of the community to retool the Elevations brand, boost market awareness and generate some impressive results:

  • Mind Share: #1 Financial Institution
  • Brand Awareness: 8% Increase
  • Membership Growth: 26% over 4 years
  • Preferred Financial Institution: 65% of members
  • Checking Accounts: 75% of members
  • Loyalty: Two times greater than nearest competitor

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