Category Archives: News

Weber Marketing Group Welcomes Kristiana Lockman

Weber Marketing Group has hired Kristiana Lockman as a Senior Account Manager. Lockman comes to Weber Marketing Group with more than 18 years experience managing successful client and creative team outcomes. She has been on both sides of the agency/client relationship and brings a wealth of experience gleaned from working with companies that span consumer [...]

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John Mathes Joins Weber Marketing Group

Weber Marketing Expands to Atlanta with the Hiring of Financial Industry Brand Expert John Mathes Seattle, Wash., June 27, 2012— Weber Marketing Group, a North American branding and strategic consulting agency focused on the financial industry continues its growing, best-in-class strategic thought leadership, with today’s announcement that John Mathes has joined the firm as Senior [...]

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CUES School of Strategic Marketing

Weber Marketing Group’s CEO Mark Weber and VP Marketing Randy Schultz will be among the faculty at the Credit Union Executive Society’s (CUES) School of Strategic Marketing, July 16–18  in Seattle, Wash. Designed for credit union marketing executives, Weber and Schultz will share insights into the key elements in strategy-focused marketing and data-driven decision making. Topics [...]

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Weber Marketing Group Opens New Canadian Office in Vancouver, BC

Weber Marketing Group has officially expand its presence in Canada, opening a new office in Vancouver, B.C. The agency’s entry into Canada derives from the their extensive work with Canadian credit unions over the past ten years, including Vancity, North Shore Credit Union, GFFG, and Copperfin Credit Union. “We are extremely committed to our Canadian [...]

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New Hire: Jennie Morrison, Account Coordinator

Weber Marketing Group is pleased to welcome a new addition to the team. Jennie Morrison was recently selected as the top candidate for the account coordinator position from a pool of more the 150 applicants. In this role, Jennie will focus on assisting the account team with agency retainer clients. Morrison previously interned for several [...]

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Weber Marketing Group Offers Strategic Brand Positioning Insights to CUES Conference Audience

Weber Marketing Group recently presented at the Credit Union Executive Society’s (CUES) CEO/Executive Team Network in Las Vegas on November 7. Mark Weber, Weber Marketing Group’s CEO, presented “Strategic Brand Positioning: A Game Changing Competitive Advantage” along with Juli Anne Callis, President and CEO of National Institute of Health Federal Credit Union. “It was amazing to see how [...]

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Now Hiring: Account Manager

Weber Marketing Group is seeking a passionate, self-motivated and relationship driven individual to join our Client Services team with a minimum of five years agency, or financial services marketing background or experience. RESPONSIBILITY OVERVIEW Account Management: Work as part of a larger Client Services team to understand client goals/objectives and challenges, translating those into marketing [...]

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New Name: One Nevada Credit Union

Nevada Federal Credit Union has changed their name to One Nevada Credit Union as of October 1, 2011. Weber Marketing Group worked with the $677 million credit union to develop their new name and transformational brand. The NFCU leadership team spent several months with Weber Marketing Group conducting research with members and non-members, holding naming [...]

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Renaming and Branding: Solarity Credit Union

On October 1, 2011, Yakima Valley Credit Union and Catholic Credit Union, both located in Washington State, will officially merge to become Solarity Credit Union. Weber Marketing Group worked with both credit unions to develop the Solarity name and transformational brand. “Bringing the two credit unions together from development to execution was an exciting, collaborative [...]

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Branch Transformation: Nice-looking is no longer enough

Nice-looking is no longer enough for financial institutions, according to a recent article in CU Management Magazine. Branches should be built on a solid brand that communicates a consistent message upon every visit. Reporter Jamie McMahon interviewed Mark Weber, CEO of Weber Marketing Group, and Paul Seibert, CMC & VP Financial Services at EHS Design [...]

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