Tag Archives: credit union

New OnPoint TV Spots Highlight The CU’s Community Connection

By Eric Peacock | Published: April 28, 2010
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Are You Married To Your Members?

By Sasha Davis | Published: March 16, 2010

Are you attending the 2010 CUNA Marketing and Business Development Council Conference  on March 21 – 24, 2010?  If so, don’t miss Randy’s session.

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New Name Sets the Financial World on Fire

By Sasha Davis | Published: November 13, 2009

On Oct. 12th, Communications Family Credit Union changed their name to Wildfire Credit Union. Communications Family Credit Union (CFCU) was caught in a typical branding conundrum – a recognizable name with goodwill and brand equity that no longer reflected who they were as an organization. Unsure of exactly how to move forward, CFCU contacted Weber Marketing Group [...]

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Addison Avenue Credit Union Launches Bank Intervention Campaign

By Eric Peacock | Published: September 28, 2009

On September 14 Addison Avenue Credit Union and Weber Marketing Group launched the Bank Intervention new member acquisition campaign. The campaign centers around the bankintervention.com microsite, in-branch displays and web advertising with some additional print pieces. The site features seven video episodes following one man who becomes the target of a bank intervention.

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