On September 14 Addison Avenue Credit Union and Weber Marketing Group launched the Bank Intervention new member acquisition campaign. The campaign centers around the bankintervention.com microsite, in-branch displays and web advertising with some additional print pieces. The site features seven video episodes following one man who becomes the target of a bank intervention.
Twitter: Randy Schultz- RandySchultzWMG: @CUinsight Headed to Boston on Saturday and will be there through Tuesday. Then to New Orleans for CUNA mrktg and GAC later! January 19, 2012
- RandySchultzWMG: Snow...now ice...so glad I grew up on the east side of the State where they have real snow! January 19, 2012
- RandySchultzWMG: What have you done Suze? http://t.co/sJTvCIF2 Should the CU industry thought of this say, ohhhhh...5 years ago? January 10, 2012
- RandySchultzWMG: Come on marketers - we're professional storytellers for cryin' out loud...http://bit.ly/xx7Yiu Here is your opportunity to make a difference January 10, 2012