orchestrating analytics and processes that drive growth.

In our 13 years of market analysis and network forecasting with Weber Marketing, we’ve learned that making data-driven market decisions and growth forecast planning, combined with understanding our target member’s preferences and behaviors, has led us to make more intelligent and far more accurate real estate network decisions that have helped increase Logix’s bottom line performance and deliver rich and distinctive member brand experiences.
— Phil Hart, COO, Logix Credit Union, $5 Billion

 

 

Sustained market share growth requires expert data analytics, market insights and business intelligence strategies to uncover defensible market segments and build game-changing competitive strategy.

We help our clients align cross-functional teams with road mapping processes, market intelligence and agile workshops that build enterprise-wide transformation that drives market leading results.

LIFESTYLE SEGMENTATION & PERSONA MAPPING

Leveraging client data analytics, product relationships, market intelligence and psychographic data we build profit-driven lifestyle segmentation strategies and actionable Persona Mapping to focus acquisition and profitable relationship development.

In today’s highly competitive market and dynamically shifting technologies, no one can successfully be all things to all people - we provide critical focus towards profitable relationship building.   

BIG DATA & MARKET OPTIMIZATION STRATEGY

Our work happens through an artful balance of financial analytics, big data, market scoring algorithms and expert insights into optimizing market, financial, branch, real estate and long-term growth strategies.

We help identify and unlock ideal market growth opportunities with a clear focus around four key areas of acquisition; customer/segment penetration, market share, financial product penetration and market demand potential.

By converting geo-coded data analytics into business intelligence strategies, dynamic data visualization and dashboards, we help organizations drive real time decision making that builds market and wallet share. 

ORGANIZATIONAL JOURNEY MAPS

We are catalysts of organizational transformation and innovation that reshape competitive business models and cultural alignment.

With our deep industry experience, we use agile road mapping, adaptive processes and collaborative cross-functional team engagement to help leaders orchestrate enterprise-wide catalytic digital, cultural and brand transformation, and alignment to manage change and innovation.