linking new technologies to innovative brand experiences can transform results.

Engineering a bold new brand experience that leverages mobile and digital technologies, sophisticated advisory services, and is well differentiated from competitors can set your brand completely apart.

We are one of the premier experiential branding and prototype design firms for credit unions, community banks and other financial services firms in North America, having worked on over 1,200 branches. From branch audits, retail planning, and branch merchandising, to designing the "branch of the future," we have created some of the most unique and innovative branded environments in the US and Canada.

Branded branch environments reflect the culture of an organization — and translate that culture into an experience that drives loyalty.
— John Mathes, Dir. of Brand Strategy

Photo used by permission, First Merchants Bank.

Firefly Credit Union in Burnsville, MN.

Prototype Branch Business Model

Our Branch Prototype Business Model has helped many clients build an enterprise-wide branch transformation with innovative new business model shifts that accelerate performance, wallet share, and cultural evolution.

Our process balances high touch branded experiences with new mobile, tablet, and high tech options to help your brand model attract new generations.  

Our brand strategists, visual merchandisers, and designers have created over 1,200 distinctive branch environments that increase wallet share and build richer brand experiences.

Branch Site Audits      

The start of optimizing branch performance sometimes requires an expert evaluation, assessment, and inventory of your facilities challenges – and opportunities.

Our branch audit experts perform a comprehensive analysis and detailed audit of each branch, defining critical global and local issues impacting performance.

We deliver valuable insights and expert recommendations, cost options and staged scenarios for brand, and communications and cross-selling improvements.


Retail Merchandising & Digital Messaging

To help clients cost-effectively modernize dated branches, increase cross-selling, and differentiate their brand, we design a comprehensive branded retail and digital “kit of parts.”

With retail experiences at brand leaders like Starbucks, our team designs, concepts, builds 3-D renderings, produces digital videos, fabricates and installs comprehensive merchandising programs in a seamless, turnkey solution.