How a billion dollar financial institution is driving new growth with a focus on brand and culture.
When you grow your loan portfolio by 15% in six months, and raise your Net Promoter Score to 86%, you know people are starting to pay attention.
"We were struggling with growth and profitability. Little did we know at the time that our transformation would be connected to finding our brand's relevancy internally and with members." - Stu Ramsey, CEO, Pen Air Federal Credit Union
Join Pen Air Federal Credit Union's CEO, Stu Ramsey, and Director of Marketing, Pam Hatt, along with Randy Schultz, VP Marketing at Weber Marketing Group, to learn how this now thriving financial organization continues to build on its promise "to respect and value the trust you place in us."
Pen Air Federal Credit Union worked tirelessly to harness the power of their vision, brand and culture to help future-proof its relevancy for generations to come. In this 45-minute webinar, you'll learn how to:
- Reignite passion in the workplace
- Create dynamic omni-channel consumer experiences
- Evolve your marketing with consistent key messages
- Elevate your social reputation internally and externally
- Connect it all to growth, goodwill and profitability
- Bring 15 branches into the 21st century with a game changing brand wrap